Growing up in Detroit’s western suburbs meant you learned the rules before anyone explained them. The Big Three—Ford, GM, Chrysler—weren’t just employers. They were ecosystems with their own gravitational pull and unwritten codes. If you worked at an agency servicing one of them, you didn’t show up in a competitor’s…
Tag: brand loyalty
Media
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Two Weekends Without ESPN and I’m Done – How YouTube TV Lost My Household
The Great Saturday Letdown It started quietly. The kind of quiet that hits you when you flip on the TV Saturday morning expecting the College Gameday Crew, and the marching chaos of college football—and instead, you get an nothing. Channels wiped off off the platform like they never existed. At…
Culture
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USAA Missed the Easiest Win in Marketing — Standing by Their Own Members
I’ve been a USAA customer for years — checking, auto, insurance, the works. And like most of their members, I joined because USAA wasn’t just a bank. It was our bank thanks to my father’s service in the United States Air Force. This is built for people who serve, for…