Skip to content
Don MacLeod
Don MacLeod

22,000+ Wake-Ups Into This Lifetime

  • Home
  • Blog
  • Marketing
  • About
    • Notable Don MacLeod’s
    • Portfolio
  • Contact
  • Terms and Conditions
    • Privacy Policy
    • Anti-Spam Policy
    • Copyright Notice
    • DMCA Compliance
    • Earnings Disclaimer
    • FTC Compliance
    • Medical Disclaimer
Don MacLeod

22,000+ Wake-Ups Into This Lifetime

TikTok Overtakes Traditional Media as Primary News Source for Digital-First Consumers

Posted on December 18, 2025December 16, 2025 By Don MacLeod

Not that it happened — that part felt inevitable.
It’s how fast it went from fringe behavior to muscle memory.

According to a new Pew Research Center study, 1 in 5 Americans now regularly get news on TikTok, up from 3% in 2020. Three percent to twenty before anyone really finished arguing about whether it “counted.”

Here’s the link since credit matters: https://www.pewresearch.org/short-reads/2025/09/25/1-in-5-americans-now-regularly-get-news-on-tiktok-up-sharply-from-2020/

The numbers aren’t shocking.
The timeline is.

This Is What the Death of Legacy Media Actually Looked Like

We spent years talking about the death of legacy media like it would be slow.
Painful.
Protracted.

Instead, it was a speed run.

No dramatic collapse. No final broadcast moment. Just a quiet realization that the authority had leaked out of the old containers and reappeared — almost immediately — in a different shape, on a different screen, at a different pace.

The news didn’t disappear.
The wrapper did.

TikTok Didn’t Ask Permission

Among adults under 30, 43% now regularly get news on TikTok.
Nearly half.

Not because they made a conscious decision to “trust TikTok journalism,” but because the information showed up where they already were — fast, contextual, and without ceremony.

No anchors.
No intros.
No obligation to care about the institution delivering it.

Just the thing you needed to know, explained by someone who sounded like they lived in the same internet you do.

Everyone Else Is Following—Quietly

This isn’t just a youth story anymore.

Pew shows 25% of adults 30–49 now get news on TikTok regularly. Even older demos are inching in, not out of enthusiasm but convenience. The phone is already in their hand. The video is already playing.

Legacy media trained audiences to come to them.
TikTok trained the news to go to the audience.

That difference matters.

And Now Even Legacy Social Media Feels… Old

Here’s the turn nobody really planned for.

The platforms that once disrupted legacy media now feel legacy themselves.

Facebook has the energy of a community bulletin board.
X feels like a permanent argument trapped in amber.
Instagram is busy remembering what it used to be good at.

They won — and immediately started aging in public.

Meanwhile, TikTok didn’t just absorb news. It normalized it. Made it ambient. Made it part of the scroll instead of an event that required intention.

AI Media Social Media algorithmic newsdeath of legacy mediadigital journalismdon macleodGen Z newslegacy media declinemedia disruptionmedia evolutionnews consumption habitsonline news trendsPew Research Centerplatform fatigueshort-form videosocial media newssocial platformsTikTokTikTok news consumption

Post navigation

Previous post
Next post

Search

Recent Posts

  • Six More Weeks of Winter: The Groundhog Has Spoken (And We’re Not Okay)
  • Food Companies Discovered Protein Sells — So Now Everything Has It
  • The Snow Globe Effect: When Winter Stops Being Charming
  • Six Years of Receipts — And The Groceries Aren’t Getting Cheaper
  • Doomsday Clock 2026: Closer to Catastrophe, Further From Solutions
  • Area 51’s “Dorito” Aircraft Reappears With Military Code About Beer and Cheese
  • The AI CEO Who Actually Read the Room — And It’s On Fire
  • Two Dead, Three Weeks. The Civil War Simulation Didn’t Account for Body Count
  • Winter Storm Fatigue Meets News Fatigue — And Now We’re All Just Tired
  • The Coast Guard Did Its Job Perfectly — Rescuing Someone From a Completely Avoidable Situation
©2026 Don MacLeod | WordPress Theme by SuperbThemes