Independent media agency TargetCast has released a consumer trend report that reveals differences in how men and women engage with traditional media. The study also points to generational differences in the ways digital media is perceived and consumed. (Adweek) Click Here
Posts Tagged ‘digital’
Men More Likely to ‘Go Digital,’ Study Says
Posted: 9th October 2009 by admin in Online AdvertisingTags: digital, digital advertising, online media, traditional media
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