Leo Burnett “When to take my name off the door” from Lobo on Vimeo.
Posts Tagged ‘Advertising’
Animated Leo Burnett Tells Agency “When to Take My Name Off the Door”
Posted: 17th January 2012 by admin in Advertising, Leo BurnettTags: Advertising, leo burnett
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Business to Business Marketing 2012 – New Kindle Book
Posted: 2nd January 2012 by admin in business to business, MarketingTags: Advertising, business to business, business to business marketing, Marketing
I like to publish e-books from time to time. Here is the latest offering: Business to Business Marketing 2012 – New Kindle Book Visit the Kindle Store.
88% Of Marketer’s Plan To Use Mobile This Year
Posted: 2nd February 2011 by admin in Advertising, Marketing, mobile marketingTags: Advertising, Marketing, mobile marketing
According to a survey from the Association of National Advertisers and the Mobile Marketing Association, 88% of client-side marketers say they’ll utilize mobile marketing in 2011. Read More
A Matter Of Senses
Posted: 13th March 2010 by admin in Branding, Business Strategy, MarketingTags: Advertising, Branding, five senses, human senses, Marketing, marketing and branding
Think of your brand in terms of what the customer gains when it is viewed by each of his or her five senses-hearing, seeing, tasting, smelling and touching. In a nutshell your brand is the result of everything your prospects senses can pick up on about you. It’s the image you present at all times. [...]
9 Headline Templates That Have a Prayer
Posted: 12th March 2010 by admin in AdvertisingTags: Advertising
“Many A-list copywriters argue headline templates, and swipe files in general, are a waste of time. They don’t work. Most purveyors of copywriting material, on the other hand, praise the plug-and-play simplicity of templates for selling any product or service. As in most cases with two disparate views (and agendas), the truth lies somewhere in [...]
Ten Branding Musts
Posted: 7th March 2010 by admin in BrandingTags: Advertising, Branding, branding trends, Marketing, Ten Branding Musts
Branding is not just your logo or tagline or the “look” and “feel” of your marketing communications. Branding is the sum total of your customer’s experiences and perceptions of your products, services, and employees. In actuality, your brand is what everyone else thinks your company and product are – it’s what people say about your [...]
