Archive for November, 2009

Oops – Click here to read the rest of the story

You don’t have to like or get social media — just don’t let that prejudice shut you out of business opportunities Click here to read the entire story source: infoworld.com

An underwater billboard hoax helped a restaurant on the Puget Sound increase chowder sales by a factor of four. Read the rest of the story source: mediabuyerplanner.com

Though 64% of consumers say promotional offers dominate both the email and traditional mail they receive, only 41% view them as must-read communications and many even steer clear of a brand in protest of such irrelevant mailings, according to a study by the Chief Marketing Officer (CMO) Council and InfoPrint Solutions Company. Click here to [...]

Advice I once heard given to a young person, “Always do what you are afraid to do.” Ralph Waldo Emerson

Will your target audience do your work for you and create advertising and products at minimal cost? I read this in a recent blog regarding crowdsourcing. This word had me curious. What did it exactly mean? Basically I learned it was having your customers do your ad work. Some major consumer product companies have fired [...]

Why Twitter is Becoming Increasingly Important to Marketers? 8 Reasons You Need to Stop Ignoring Twitter. 1. Twitter Lists 2. The Openness of Twitter 3. Building Valuable Relationships Click on the link to see the remaining 5 other reasons Click Here

Great book on ‘Creating Demand

Posted: 4th November 2009 by admin in Creative
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Great book on ‘Creating Demand: Generate Cool, Custom Marketing Ideas’ by Gerardo V. Tabio, Sally Beamer Click here